With its bright window enticing passers-by and its seemingly endless supply of pretty ceramics and fine art, the shop provides something a little different for visitors to Garstang, as well as for local people who are searching for a unique gift or a new piece of art for the home.
Owner Helen Carr is nothing short of meticulous in discovering and 'rooting out' her artists and their creations - and is keen to let people know the inspiration behind their purchases, and where they originate from.
Helen is no stranger to the arts. Her family comes from the Potteries and so she has always been surrounded by ceramics.
Growing up in Manchester, she would often visit art galleries, churches and cathedrals with her family, and always had an interest in culture, although both of her parents worked for the NHS.
After completing her first degree in psychology, she began her first job in child development at Pendlebury Children's Hospital in Manchester.
She said: "In those days there was an attitude of doing public service and getting a job in the public sector. I was good at science so I did my first degree in psychology."
Helen worked at the children's hospital for six years, until her husband's job took the couple to Paris for two years.
She said: "My husband worked in the cheese industry and still does. He was in Paris to try and sort out a small cheese company. I had a great time because I could indulge in my love of art.
"There were museums with great works of art and the architecture - I could just roam around taking it all in."
Helen took art history courses while in Paris, which involved visiting galleries. She also worked as an English teacher there.
When she came back to England and started a family, she took on various charitable positions, including fundraising for the NCT, the National Childbirth Trust, in Chester.
The couple then moved to Kent, but her husband's career soon brought them back up to the north and they settled in Garstang.
Helen said: "My husband's job was at Singleton's in Longridge. We looked around the area and somebody recommended Garstang to us, so we came and had a look and thought it was charming. At the time our eldest son was five and he started at the county primary school."
While the children were young, Helen saw an opportunity to re-kindle her interest in art and decided to enrol on an art course at the Adult Education Centre in Lancaster.
She really enjoyed the course, and when Jane Rushton, a lecturer from Lancaster University, encouraged her to take her studies further, she decided to begin studying for an art history degree in 2002.
Helen said: "I really enjoyed the course at the adult college. I'd always had an interest in history, but you didn't study art history at school when I was young. It was either practical or not at all.
"I wanted to find out more background, why painters painted what they did at that time and that kind of thing. Jane Rushton said I was very good at asking the right questions, which academics like you to do, and that it wasn't about having the answers."
Helen's immediate thoughts turned to her lack of art qualifications, but she was told that her degree in psychology would help her get a place on the art history course and after thinking hard about it, she decided to grab the opportunity with both hands.
She said: "I was extremely excited about it. I thought I had been given a second chance."
Helen soon became hooked on researching artists, getting books out of the library and writing essays - particularly on the similarities and differences between different artists.
She continued: "I got used to the idea of expressing my opinion rather than stating facts. I also found I really enjoyed looking at sculptures, and also the crafts side of art, and I took courses in photography. It was interesting to see what goes into producing a satisfying and beautiful piece of work."
Helen loved learning how art has changed throughout the 20th century, often affected by changes in history, politics and society.
During her time at Lancaster University, Helen made friends with many different artists, appreciating their work from an outside perspective. She was given the chance to create her own mock exhibition at the Peter Scott Gallery at the university along with her fellow students, which involved deciding which artists' work to include and where to place it.
So opening her own gallery once she had graduated seemed like a natural step for her.
She said: "I knew I was somebody who could appreciate people's work. I like to find out how things are made and the motivations behind them, which I suppose links into the psychology as well. I'm interested in artists' lives and personalities and I like to share my enthusiasm and say 'Wow, look at this!'.
"It was a case of the opportunity arising - I had to make a decision. When the shop became free in Garstang I knew it was too good an opportunity to miss.
"It was a bit daunting for me to start with but you feel as though you will be made welcome in Garstang. It's a friendly environment."
Although the shop has only been open a few months, and Helen says she is still learning how to run a business, the gallery seems to have got off to a flying start with the help of her partner and friend Linda, and is already filled with interesting pieces of art.
Helen's artists include Fiona Clucas, a painter inspired by the beauty of the local landscape, particularly Morecambe Bay, and Barbra Cropper from Poulton, who creates prints of flowers.
Her ceramics artists include semi-retired Jane Smith, who lives in a cottage on the outskirts of Ambleside and creates characterful dragon tea-pots in the studio in her back garden.
The gallery also sells work by Bob Burns, a woodturner from Garstang who Helen describes as "bringing out the beauty of the grain in the wood."
Helen prides herself on the discoveries she makes in the local area and tries to include work that is original and individual.
She would like art and craft to be accessible to everyone, and often enlists the help of partner Linda who tends to have a slightly different taste to herself when she is selecting which pieces to sell.
She added: "I knew there were plenty of makers and artists in the region and I think supporting the local economy is very important. We will be doing some workshops, looking at the influence of art and craft.
"It's a very pleasant atmosphere in the gallery. It's a bit like a dream come true to be surrounded by beautiful objects all the time and share your passion with other people.
"It's very good to pursue a passion - you've got to try."